About Us

Vision Statement

An organization of qualified wedding planners and coordinators pledged to uphold integrity and high standards of business ethics and advance the development of wedding planning business as a respected and honored profession.


Guided by the goal of promoting the role of wedding planners and the business of wedding coordination/management as a valuable and professional service, the association seeks to:

  • Establish and maintain professional and ethical standards in the conduct of the business, either between and among members, or in dealings with non-member event managers/practitioners
  • Provide a forum for members to facilitate new ideas, share best practices and standardize services, with the end in view of establishing a fair and healthy business environment for all.
  • Promote camaraderie among all members as well as develop a harmonious relationship with other practitioners of the wedding industry sector
  • Provide a forum for resolving conflicts or disputes that may arise between and among its members.
  • Conduct programs that shall promote and strengthen the institution of marriage and family.

PAWP officers for 2021


  • Chairwoman – Celia Cunanan
  • President –  Maj Magpantay
  • Vice President – Anna Liza Sotto
  • Treasurer – Rachel Martelino
  • Asst. Treasurer –Elinor Marcelino
  • Secretary – Greg Flores
  • Asst. Secretary – John Llona

Board of Trustees:

Angel Ortiz
Anna Liza Sotto
Agnes Tuale
Nona Clemente
Marex Gaba
Voltaire Zalamea
Celia Cunanan
Liza Alviedo
Jody Liwanag
Nenita Zagala
Rachel Martelino

Membership Committee Head :  Celia Cunanan
Public Relations Head : Reena Gabriel
Ethics Committee Head : Jody Liwanag


The formation of an organization composed of wedding planners and coordinators has been in the minds of many in the business for several years now. On March 23, 2004, ten wedding planners representing seven companies met at Dome Café of Shangrila Mall in Ortigas Center, Mandaluyong City.

 They updated themselves about the wedding planning industry and its present developments all over the country, and saw the need for organizing an association. They agreed that this association shall be composed of legitimate wedding planners whose primary focus of business is to plan and coordinate weddings.

They all openly expressed the desire to uplift and professionalize the wedding coordination industry. To counteract any bad impression that could be an effect of some negative publicity, they outlined the steps to be done and discussed what should be the mission and vision of the association.

From the original group of seven companies, the number of members increased to twelve. They met every month, and because of the seriousness of their intentions, the meetings eventually became more frequent. They discussed and threshed out details such as the qualifications of members, organizational structure, financial matters and code of ethics, among others. 

The meetings also became a time of getting to know each other better, bonding relationships and sharing tips and trends with each other. These gave the group an insight on what would be the benefits for any member joining this Association.

On June 24, 2004 the group organized themselves as founding members of a non-stock, non-profit association and prepared all the necessary requirements of the incorporation papers to be filed with the Securities and Exchange Commission. The Articles of Incorporation and the By-Laws of the PHILIPPINE ASSOCIATION OF WEDDING PLANNERS, INC. were finally approved and registered on July 28, 2004.