The formation of an organization composed of wedding planners and coordinators has been in the minds of many in the business for several years now. On March 23, 2004, ten wedding planners representing seven companies met at Dome Café of Shangrila Mall in Ortigas Center, Mandaluyong City. They updated themselves about the wedding planning industry and its present developments all over the country, and saw the need for organizing an association. They agreed that this association shall be composed of legitimate wedding planners whose primary focus of business is to plan and coordinate weddings.

They all openly expressed the desire to uplift and professionalize the wedding coordination industry. To counteract any bad impression that could be an effect of some negative publicity, they outlined the steps to be done and discussed what should be the mission and vision of the association.

From the original group of seven companies, the number of members increased to twelve. They met every month, and because of the seriousness of their intentions, the meetings eventually became more frequent. They discussed and threshed out details such as the qualifications of members, organizational structure, financial matters and code of ethics, among others. The meetings also became a time of getting to know each other better, bonding relationships and sharing tips and trends with each other. These gave the group an insight on what would be the benefits for any member joining this Association.

On June 24, 2004 the group organized themselves as founding members of a non-stock, non-profit association and prepared all the necessary requirements of the incorporation papers to be filed with the Securities and Exchange Commission. The Articles of Incorporation and the By-Laws of the PHILIPPINE ASSOCIATION OF WEDDING PLANNERS, INC. were finally approved and registered on July 28, 2004.